Q & A

WHO?

WHAT?

WHY?

WHERE?

WHEN?

HOW?

COSTS?

WHY?

Because we want you to be able to answer these important questions about yourself.

• Are you prepared within the profession, e.g., an understanding of Integrated Marketing Communications, account planning, etc.
  
• Are you prepared to accept rejection?
  
• Do you have the necessary staying power?
  
• Do you know how to market yourself?
  
• Do you maintain a fallback position?
  
• Do you study or practice your profession everyday?
  
• Are you focused, or do you try to bite off more than you can chew?
  
• Are you flexible?
  
• Have you set goals with time frames, and measurable objectives?
  
• Do you take time to work out every day?
  
• Do you read or watch mediums within your profession every day?
  
• Are you able to draw from within?
  
• Are you a student of human behavior?
  
• Are you taking extended education courses within your profession?
  
• Do you attend seminars and lectures?
  
• Do you know how to network?
  
• Have you created a professional resume and portfolio?
  
• Can you write a successful cover letter introducing yourself?
  
• Do you know that you are hired to be fired?
  
• And finally, do you know what it's like out there, you know, in the industry trenches?